Media Analyst (Data-Driven Insights & Content Strategy)

Are you passionate about current affairs and the power of data-driven storytelling? Private Advertiser is seeking a detail-oriented Media Analyst to join our dynamic team in Jakarta Pusat. In this role, you’ll transform raw media data into actionable insights that shape our content strategy and advertising campaigns. As a Media Analyst, you’ll work closely with our team to analyze trends, monitor competitors, and create compelling narratives that resonate with our target audience.

At Private Advertiser, we believe in the power of data to drive meaningful change. Our team is committed to delivering high-quality content and insights that help our clients achieve their marketing goals. With a focus on innovation and excellence, we provide a collaborative and supportive work environment where your ideas and contributions are valued.

In this role, you’ll use tools like Google Analytics, Tableau, and Python to analyze data, create reports, and present findings to stakeholders. You’ll also collaborate with our content team to develop strategies that align with our clients' objectives and market trends.

📋 Tanggung Jawab Pekerjaan

• Analyze media trends and consumer behavior using data analytics tools such as Google Analytics, Tableau, and Python.
• Monitor competitors' activities and market trends to identify opportunities and threats.
• Create data-driven content strategies that align with our clients' objectives and market trends.
• Develop and maintain dashboards and reports to track key performance indicators (KPIs).
• Present findings and recommendations to stakeholders in a clear and compelling manner.
• Collaborate with the content team to ensure our strategies are effectively implemented.
• Stay updated with the latest industry trends and best practices in data-driven marketing.
• Contribute to the continuous improvement of our data analysis processes and tools.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, Statistics, or a related field.
• 2-5 years of experience in media analysis, data analytics, or a related field.
• Proficient in data analysis tools such as Google Analytics, Tableau, and Python.
• Strong understanding of digital marketing and advertising principles.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Detail-oriented with a keen eye for accuracy.
• Familiarity with content management systems (CMS) such as WordPress or Drupal is a plus.

🛠️ Keahlian

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